Jamaica and Texas? The connection runs deep — and the flights make it easy | TAS Show Dallas 2026

Jamaica is more accessible than ever for Texas travelers — and the Jamaica Tourist Board is making sure visitors know it. At the Travel & Adventure Show in Dallas 2026, Business Development Officer Ray Lee shares why the Texas market is a top priority for Caribbean tourism growth.

Ray Lee highlights nonstop flights from Dallas to Montego Bay via American Airlines, plus United and Southwest service from Houston, Jamaica's rapid post-hurricane recovery, and a packed events calendar including Boys & Girls Champs, Dreamz Weekend, and Reggae Sunsplash.

0:00 Introduction — Jamaica at TAS Dallas 2026
0:26 Why Texas Is a Key Market for Jamaica
0:41 Direct Flights from Dallas & Houston
1:00 Jamaica's Hurricane Recovery Update
1:25 Boys & Girls Champs & Upcoming Events
1:39 Reggae Sunsplash & Summer Calendar

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🎥 Watch the full update from Dallas Market Hall over the weekend.

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